New sunglass deal will net David $9m
Thursday, December 18, 2003
Why sunglasses cost so much: Soccer star David Beckham has re-upped with Police, the sunglasses company, and will be paid something like $9 million U.S. for a five-year deal.
You may recall that the company made a deal with George Clooney this year, cutting Beckham loose. But it turns out while Clooney is fine for the United States and Canada, Beckham is a bigger deal most other places on Earth. Sales in Britain doubled when he first appeared in ads there, the company says. He's 28.
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